Two Webs

Publishers / variety.com

48

Invisible to machines

1 of 14 AI agents get the full page at https://variety.com/. Checked 2026-09-25 09:33 UTC.

variety.com scores 48 out of 100 for machine visibility, number 60 of the 100 content publishers checked on 2026-09-25. 1 of 14 AI agents receive the full page: 1 of 8 training crawlers, 0 of 3 AI search indexes and 0 of 3 assistant fetchers. 10 are refused in robots.txt and 3 are refused at the HTTP level. Bytespider received a bot-management challenge instead of the page. There is no llms.txt.

youfull pagedegradedblockedunknown

Human

Status
200
Title
Variety - Entertainment news, film reviews, awards, film festivals, box office, entertainment industry conferences
H1
Variety
Words
2,855
Scripts
112 tags · 73 KB
Meta robots
max-image-preview:large
Canonical
https://variety.com/
Server
nginx

Machine

robots.txt
26 groups · 2 sitemaps
llms.txt
missing
llms-full.txt
missing
X-Robots-Tag
none
Blocked
Google-Extended, GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, Claude-SearchBot, Claude-User, PerplexityBot, Perplexity-User, Applebot-Extended, Meta-ExternalAgent, Bytespider, CCBot
Degraded
none
Challenged
Bytespider

Gaps

  • high
    13 of 14 AI agents are blockedAssistants asked about this page will guess, or cite someone else. Deliberate for a paywalled publisher. Otherwise this is the biggest gap on the list.
  • medium
    Bot-management challenge served to crawlersBytespider received an interstitial instead of the page. A robots.txt rule is an honest block. A challenge hides the page without saying so.
  • low
    No llms.txtOptional, but a short curated index at /llms.txt is the cheapest way to tell assistants what matters on this site.

Every agent

AgentTyperobots.txtFetchWordsResult
Human (Chrome)YouHumanallowed200224 ms2,855visible
HTTP 200, 2855 words
GooglebotGoogle · Classic search index. Also feeds AI Overviews.Search engineallowed200175 ms2,855visible
HTTP 200, 2855 words
Google-ExtendedGoogle · Robots-only token controlling Gemini training use. Never fetches on its own.AI trainingdisallowedDisallow: /n/ablocked
robots.txt Disallow: / (group: Google-Extended)
GPTBotOpenAI · Training crawler for OpenAI models.AI trainingdisallowedDisallow: /4021230 ms0blocked
robots.txt Disallow: / (group: GPTBot)
OAI-SearchBotOpenAI · Indexes for ChatGPT search results and citations.AI search indexdisallowedDisallow: /4021237 ms0blocked
robots.txt Disallow: / (group: OAI-SearchBot)
ChatGPT-UserOpenAI · Live fetch when a user asks ChatGPT about a page.AI assistant (live fetch)disallowedDisallow: /4021207 ms0blocked
robots.txt Disallow: / (group: ChatGPT-User)
ClaudeBotAnthropic · Training crawler for Claude models.AI trainingdisallowedDisallow: /4021240 ms0blocked
robots.txt Disallow: / (group: ClaudeBot)
Claude-SearchBotAnthropic · Indexes for Claude web search.AI search indexallowed4021236 ms0blocked
HTTP 402 for this user agent
Claude-UserAnthropic · Live fetch when a user asks Claude about a page.AI assistant (live fetch)allowed4021229 ms0blocked
HTTP 402 for this user agent
PerplexityBotPerplexityAI search indexdisallowedDisallow: /4021228 ms0blocked
robots.txt Disallow: / (group: PerplexityBot)
Perplexity-UserPerplexityAI assistant (live fetch)allowed4021234 ms0blocked
HTTP 402 for this user agent
BingbotMicrosoft · Bing index. Also feeds Copilot and ChatGPT search.Search engineallowed200213 ms2,855visible
HTTP 200, 2855 words
Applebot-ExtendedApple · Robots-only token for Apple Intelligence training.AI trainingdisallowedDisallow: /n/ablocked
robots.txt Disallow: / (group: Applebot-Extended)
Meta-ExternalAgentMetaAI trainingdisallowedDisallow: /4021231 ms0blocked
robots.txt Disallow: / (group: Meta-ExternalAgent)
AmazonbotAmazon · Alexa and Amazon AI.AI trainingallowed200233 ms2,855visible
HTTP 200, 2855 words
BytespiderByteDance · Known for ignoring robots.txt.AI trainingdisallowedDisallow: /429 challenge141 ms9blocked
robots.txt Disallow: / (group: Bytespider)
CCBotCommon Crawl · Open dataset used to train most LLMs.AI trainingdisallowedDisallow: /4021203 ms0blocked
robots.txt Disallow: / (group: CCBot)

Snapshot

Measured 2026-09-25 09:33 UTC from a residential connection. Sites change their rules often, and sites that verify crawler IPs answer differently to different networks. Run a live comparison to see what variety.com does right now, from Cloudflare's network.

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